Our media patron is Telewizja Polska (TVP), Poland’s PSM TV broadcaster, which delivers diverse news, educational, and entertainment content. TVP offers various TV programs, such as TVP1, the main news-entertainment program; TVP2, known for popular series and entertainment shows; TVP Info and TVP World (both news programs); and TVP Kultura, promoting Polish and international cultural heritage.
As part of the partnership, TVP invites attendees to tour its Warsaw headquarters. There, they will have the opportunity to explore television studios, professional production facilities, and extensive technological infrastructure. This experience will undoubtedly bring television’s magic closer to life!
TVP’s experts will also actively participate in debates and panel discussions, bringing practice-based insights which we will blend with current management theories.
Additionally, we are pleased to announce that our patron recently organized the charity concert “Hope – Together for You.” This year’s flood, the most severe in 30 years in Poland, prompted TVP’s mobilization, raising an impressive 14,492,355.21 PLN for relief efforts. The concert featured a wide range of artists and reached nearly 1.5 million viewers on TVP1 and 280,000 on TVP Polonia. TVP’s ongoing dedication to aiding Poles in critical times shines through initiatives like these. That is the real case of media CSR response in times of crisis
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